Hi, my name is Erica J and I am the woman behind the Blue J Words brand. I was born and raised in Florida and struggled with self confidence throughout my life. My lack of self confidence caused me to accept mistreatment from others in the form of relationships, friendships, even business. One day, I took a hard look in the mirror and realized “hey, you are amazing , and don’t let anyone tell you different.” From that moment on, I wanted to spend my time encouraging and motivating women who lack self confidence, to be amazing, and feel amazing each day of their lives.